Key themes of the seafood industry thrown up at the European Seafood Exposition in Brussels last week were sustainability, added value to tempt consumers away from traditional species, and bringing an "organic feel" to products. Food from Britain had formed an alliance with the Sea Fish Industry Authority for the show and was joined by seven UK based processors, distributors and import/ export/marketing agents. A further 80 British companies were also exhibiting. UK based Marr Foods was the first company in the UK to be awarded an on-product logo licensing agreement for wild Alaskan salmon with the Marine Stewardship Council. The Alaskan salmon fishery is the largest fishery to be given this certification by the MSC as being a sustainable source. The MSC logo will be used on Alaskan salmon products to alert consumers to the fact the product is harvested from a sustainable source. Another first from an UK company was Organic Prawns from Wiltshire based Lyons Seafoods. Three years in development, the prawns are sourced exclusively from Ecuador where they are reared on the world's only shrimp farm. David Gorman, business development manager at Lyons, says: "This has been one of the most exciting projects undertaken by Lyons. Global sourcing has always been one of our strengths and that's been vital to this particular product." Sco-Fro won an award for the packaging of its So Special Scottish Seafood Buffet Tartlets. The packaging includes a moulded plastic tray inside a four-colour sleeve featuring clear product photography on the front. {{M/E MEAT }}

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