Scottish Courage is fuelling its links with independents with a free petrol deal on its Foster's lager range for traders.
The brewer has joined forces with the All-Star fuel retailer to offer money off vouchers on case purchases of Foster's Lager, Export and Ice.
Special promotional packs will be on sale from July to September in the wholesale sector. They contain tokens which can be exchanged for up to £50 off fuel bought at All-Star outlets.
Retailers can collect 25p tokens from cases of Foster's Lager and the reward doubles to 50p on Export and Ice.
The deal puts the emphasis on the brand's global sponsorship of Grand Prix motor racing and Scottish Courage managing director Keith Hogg said: "Grand Prix is a major promotional theme for the brand and we are bringing some of the excitement and glamour of this world class event to the wholesale and independent sectors."
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