Irish banana distributor Fyffes has increased the strength of its sales team with the appointment of Sean Purcell as its new head of sales.
Purcell is a University College Dublin marketing graduate and experienced sales professional, having held a number of senior positions both in Ireland and overseas.
His new role will be based at the company’s headquarters in Balbriggan and he will be responsible for the sales performance of the Fyffes’ Ireland business.
“The extensive fmcg experience and wide range of skills that Sean brings will strengthen our ability to meet the needs of our customers,” said Ciaran Sweeney, MD at Fyffes Ireland. “Together, we’re focused on delivering success for all stakeholders by keeping the consumer at the heart of everything we do and driving innovation and excellence across the board.”
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