Dutch company Heineken, the world’s fourth largest brewer, has reported underlying net profit last year was down 1.9% at E791m (£550m) on turnover, which was up by 8.1% to E10bn.
Heineken, whose brands include Amstel and Murphy’s has been reducing its cost base in western Europe recently and has shut more than 30 breweries over the past nine years.
The company is planning to invest an extra E100m into marketing and product innovation, according to reports in The Guardian today.
Heineken, whose brands include Amstel and Murphy’s has been reducing its cost base in western Europe recently and has shut more than 30 breweries over the past nine years.
The company is planning to invest an extra E100m into marketing and product innovation, according to reports in The Guardian today.
No comments yet