Kraft Heinz has unveiled a dry pasta range featuring some of kids’ favourite movie and TV characters.
Rolling out in July, the four-strong Heinz line-up of licensed character shapes is available as Teenage Mutant Ninja Turtles; DC Super Friends featuring Batman, Superman and Wonder Woman; Minions; and Peppa Pig (rsp: £1.19/360g).
Positioned as a meal solution for busy parents, each of the first three characters has a matching smooth tomato sauce in a resealable carton (rsp: £1.55/350g). The Peppa Pig variant is available as pasta only.
The shapes are made with 50% whole wheat, while the sauce has no added salt or sugar.
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