Iceland is offering a free plastic bag collection service with online deliveries made from its Food Warehouse stores.
Drivers will collect the bags and take them back to The Food Warehouse stores. They will then be transported to an Iceland XPO Logistics centre before being recycled, according to the supermarket.
The drivers will accept any plastic bags, not just those from Iceland or The Food Warehouse.
The move follows the launch of soft plastic recycling points in branches of The Food Warehouse earlier this year.
“Reducing the production of plastic remains an absolute priority for Iceland, but we are also aware so much of the plastic already out there ends up in landfill,” said Iceland MD Richard Walker.
Read more: Can Iceland offset its way to becoming plastic neutral?
“We are tackling plastic pollution by providing a solution that ensures old, unused plastic bags are reliably recycled and contributing to the circular economy rather than leaking into the environment.
“The new collection service will be rolled out nationally and help our customers dispose of all their plastic bags in a responsible way, while also providing added convenience and additional space under the kitchen sink where the majority of plastic bags lurk.”
Iceland has not named a recycling partner in the initiative.
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