Smaller-sized Jazz Junior apples have launched into UK retailers this month.
Worldwide Fruit has launched the British-grown Jazz Juniors to complement the success of the Jazz apple brand.
The bite-sized apples come in branded packs and are sized for children and snacking moments.
The launch also helps growers to ensure more of their fruit makes its way to consumers, minimising food waste by utilising a larger range of sizes.
The British Jazz apple season began in November.
“It’s fantastic news to announce the launch of our Jazz Juniors in selected retailers with the British season currently in full swing,” said Hannah McIlfatrick, commercial director of Worldwide Fruit. “The launch helps build off the success the brand has already achieved and sets us up perfectly for the remaining months of the British season.
“These superb Jazz Juniors provide that unmistakeable Jazz tangy-sweet taste that we all know and love, but they come in smaller sizes perfect for children and snacking opportunities.”
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