JTI has given its leading cigarette brand Mayfair a more stylish pack design.
All the brand's cigarette packets will be modernised to give Mayfair a more contemporary look, with features such as a fine silver stripe on the margin and a smaller, embossed crest.
"This redesign ensures Mayfair is constantly evolving to meet the needs of today's adult smoker," said head of communications Jeremy Blackburn.
With an rsp of £4.92 for King Size 20s and £4.98 for Superkings, the updated cigarette packs will roll out from this month.
All the brand's cigarette packets will be modernised to give Mayfair a more contemporary look, with features such as a fine silver stripe on the margin and a smaller, embossed crest.
"This redesign ensures Mayfair is constantly evolving to meet the needs of today's adult smoker," said head of communications Jeremy Blackburn.
With an rsp of £4.92 for King Size 20s and £4.98 for Superkings, the updated cigarette packs will roll out from this month.
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