Adams Foods has won two more major relistings for its Kerrygold butters.
Kerrygold block butter went into 775 Tesco stores this week, priced at £1.40 for 250g, after being delisted in September 2011.
Kerrygold Softer Butter has also been relisted in 155 Morrisons stores last month, priced at £1.80 for a 250g tub, after making a return to Sainsbury’s earlier this year. Its Pilgrim’s Choice Cheddar is also back into Asda for the first time in years.
Adams Foods, which saw several delistings including Kerrygold Cheddar (October) and Kerrygold Honey Butter (November), thanked “all customers who got in touch to help get these products back in stores,” said brand marketing controller Alison Palmer.
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