Kettle Foods, producer of the Kettle Chips brand, has appointed Andrea Riddell sales director. She is to succeed Laurie Grey who will retire this summer. Riddell has worked in the fmcg sector for 22 years, most recently as head of the sales division of Orchid Drinks. She said: "Having worked previously on brands such as Ame, Purdeys and Aqua Libra, I was looking to work for a company that had a similar customer base as well as culture. "Kettle Foods' dynamism and hands on approach impressed me. As the company continues to go from strength to strength, the opportunities to grow are outstanding." Kettle commercial director Josh Layish said: "Andrea brings with her a wealth of experience. Her in depth knowledge of the marketplace combined with her great enthusiasm and leadership skills will be invaluable to the company." {{PEOPLE MOVES }}

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