Ferrero has linked up with Warner Bros to bring Daffy Duck, Bugs Bunny and Road Runner to Kinder Surprise.
The brand, which grew 4.6% year-on-year to £26m [Nielsen 3 November 2012], will roll out limited-edition Looney Tunes Kinder Surprise egg singles and three-packs later this month. They will be supported with TV ads.
The characters appear in The Looney Tunes TV show and will feature in a new DVD this spring.
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