Baked vegetable snack brand Kooks has been relaunched with an updated recipe and new name - Zoobs.
The brand, which is set to roll out to a multiple retailer in January, had been revamped following consumer feedback, said supplier Kooks Snack Foods. Like its predecessor, which was launched in 2011, it is a corn puff-style snack, but it now has a lighter texture and no longer contains soya.
Pitched as an “ideal lunchbox or after-school snack” for kids aged five to 10, it comes in Pizza Margherita and Tangy Cheeses flavours (rsp: £1.79/six-pack).
Zoobs contains no artificial colours or preservatives, and 30% less fat and 40% less salt than standard maize snacks.
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