Lactalis McLelland has accelerated its drive into snacking with four spreadable and mini portion variants across its Société and Président brands.
The French dairy giant is targeting busy consumers with its new Société mini Roquefort cubes, which are being promoted for use in salads, pizza or pasta (rsp: £2.79). It is also launching Président mini brie 35g portions, available in packs of six (rsp: £2.39).
Consumers will also now be able to buy Président Camembert and Emmental in spreadable formats. The products are sold in microwave-safe plastic pots for use in both hot or cold dishes (rsp: £1.39). Their launch follows the extension of the Seriously Strong brand into a spreadable format earlier this year.
All four products are available in Tesco stores, the Roquefort cubes have listings in Waitrose, the brie portions in Ocado, and the Emmental in Asda.
The French dairy giant is targeting busy consumers with its new Société mini Roquefort cubes, which are being promoted for use in salads, pizza or pasta (rsp: £2.79). It is also launching Président mini brie 35g portions, available in packs of six (rsp: £2.39).
Consumers will also now be able to buy Président Camembert and Emmental in spreadable formats. The products are sold in microwave-safe plastic pots for use in both hot or cold dishes (rsp: £1.39). Their launch follows the extension of the Seriously Strong brand into a spreadable format earlier this year.
All four products are available in Tesco stores, the Roquefort cubes have listings in Waitrose, the brie portions in Ocado, and the Emmental in Asda.
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