Lidl has revealed its latest Christmas jumper range, and is using the popular festive line to attract new users to its loyalty app, with a 20% discount for members.
It means Lidl Plus members can get one of the discounter’s 2024 Christmas jumpers for £6.39, reduced from £7.99.
Lidl has also pledged to give £1 to its charity partner, the NSPCC, for every jumper sold
Lidl Christmas jumpers of previous years have sold at a rate of one every two seconds, according to the supermarket.
The 2024 range is in stores now.
As has become the tradition, the latest jumpers are patterned with Lidl’s logo and come in its brand colours, with blue or yellow options.
This year, there is also a light-up version for £9.99, or £7.99 with Lidl Plus, along with one for dogs, priced at £4.99, or £3.99 with the app.
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