Mars has made its first venture into free-from drinks with the launch of a lactose-free variant of its RTD milkshake.
Mars Milk Lactose Free went on sale nationally this week in Tesco (rsp: £2.19/750ml), and was a response to demand for “more specialised products within the category”, said Mars Chocolate Drinks & Treats general manager Michelle Frost.
It follows the introduction of a high-protein variant of the shake last month (rsp: £2).
No comments yet