Bernard Matthews is running a spring ad campaign in women's magazines and a year-long campaign in five top slimming titles for its cooked meats range. Crème Tapenade, a blend of soft cheese in Pesto and Green Olive varieties, joins Arla Foods' speciality cheese range next month. Energy drink Spiked Silver will be available in a new waisted' can design from next week. Julian Clary is voicing an innuendo-laden 13-week radio campaign on LBC and News Direct radio stations for GIA Sundried Tomato and Garlic Purées. Blue and green spoons hidden in tubs of Mackie's ice cream from next week will entitle winners to a polar beanie and book pack, while one red spoon wins a cruise holiday to Alaska. Birds Eye is adding Hawaiian Chicken with Rice, Vegetable Jalfrezi with Rice and Moroccan Chicken with Rice to its healthy frozen meals portfolio. Cadbury Trebor Bassett has recalled 200g bags and 3kg Pick and Mix bags of Clarnico mint Creams with a best-before end date of May, June and August 2002, as a precaution after particles of glass were found in a sweet. Frozen dessert specialist Maynard Scott is bringing out individual wedges of Passion Cake, Chocolate Ganache and Deep Apple Pie for the retail market. Villa Soft Drinks has launched Orange and Peach and Blackcurrant and Apple flavour fruit drinks in 250ml plastic bottles with a sports cap. Pero has added fresh organic herbs to its Chicken and Rice dog food. Twisted, a range of pure fruit and vegetable juice blends with funky labels, is to be launched by The Big Squeeze Organic Beverage Company. {{P&P }}

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