Coca-Cola Enterprises has added variants to its Minute Maid range and given the brand an image overhaul.

The company wants to turn the brand into a leader of the wellness juices category with an £8m investment over the next 12 months. The new releases comprise a Nutri Top Up range, two juices under the banner of Specific Benefits, and a smoothie variant aimed at the convenience sector.

The Nutri Top Up range is aimed at families and each serving provides 30% of the RDA of key vitamins and one portion of the recommended 5-a-day fruits and vegetables. It comes in three flavours in one-litre packs, with an rsp of £1.62.

The Specific Benefits range includes Cell Defence, made from green tea, grape skin and seed extracts; and Digestive Wellbeing, containing apricot, carrot and apple juice as well as pre-biotic fibre. Both are in one-litre packs, rsp £2.29.

The Minute Maid Breakfast on the Go smoothie will be launched in October in 330ml bottles.