Pop star Nicole Scherzinger has been chosen as the glamorous face of Müller Corner’s new chilled dessert-style range.
The US singer will front both television and print campaigns for the new Müller de Luxe Corner split pots where she will be seen enjoying the products.
Last week The Grocer reported the four-variant range – available in Marc de Champagne, Coconut Dream, Crème Praline and After Dinner Mint flavours [rsp:£1.69] – was being launched in response to increased consumer demand for indulgence in the yoghurt and pot desserts category.
“I’m a foodie and I love desserts, so working with Müller de Luxe Corner, has been a lot of fun,” the former Pussycat Dolls singer, who is dating Formula 1 ace Lewis Hamilton and was a judge on last year’s X Factor, said.
“My Müller de Luxe Corner moment is like a date. I go home and kick off my shoes and enjoy a little moment to myself; it’s a treat.”
Today Müller announced the launch of Cadbury dessert pots made with melted chocolate.
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