Nom UK boss David Potts is to leave the business at the end of the year.
Responsibility for Nom’s UK operations will pass to Nom International chief executive Christoph Wenisch, who joined the company earlier this year.
Nom said Wenisch would oversee the next phase of the company’s growth in the UK, including the formation of partnerships with other companies. It is currently in talks with three potential partners.
The news comes after Nom denied rumours earlier this year that the UK business had been put up for sale by Austrian parent Raffeisen.
Wenisch said he wanted Nom UK to take a “bigger slice” of the UK dairy market and expand its production facilities, potentially adding new production lines and doubling the size of its 160-strong operation. Such a move would see Nom ramp up its production from 350m pots a year to one billion pots, he added. Nom said doubling its operation would cost around about £65m.
“Three billion pots of short-life dairy products are imported into the UK every year and one of our objectives is to make meaningful inroads into that market with UK retail partners,” Wenisch said.
The company would continue to invest in its Nom brand, Wenish stressed. But he added that there was also potential for further development of the Yoo brand of yoghurts produced by Nom for Tesco.
Read more
Nom owner pours cold water on sale chatter (21 May 2011)
Nom is maker of ‘patriotic’ yoghurts (26 March 2011)
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