Peperami is making a surprise move into the snack noodle market.
Supplier Unilever UK Foods is introducing Peperami Noodles in 89g blocks in original, chicken, barbecue and hot and spicy flavours.
Marketed as a snack or light meal, the product will be supported by a £3m marketing spend including TV, radio and a door-drop sampling campaign.
Supplier Unilever UK Foods is introducing Peperami Noodles in 89g blocks in original, chicken, barbecue and hot and spicy flavours.
Marketed as a snack or light meal, the product will be supported by a £3m marketing spend including TV, radio and a door-drop sampling campaign.
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