n GlaxoSmithKline is adding two limited edition taste sensation drinks, Oooohh and Aaarghh, to its Ribena portfolio.
n Targeted at children, the former delivers a chilling aftertaste while the chilli flavour in the latter promises to turn up the heat.
n Hitting shelves in single and multi-carton packs, GSK sees the extension as a £5m sales opportunity. Both will hit shelves next month in 288ml single-serve packs (rsp:49p) and three 250ml multi-packs (99p).
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