Price comparison website mySupermarket has secured a new tie-up with BBC Worldwide.

More than 8,000 recipes on BBCGoodFood.com will feature a mySupermarket widget that shoppers can click to buy ingredients. James Foord, VP of business development, said the widget comparing the cheapest prices across Tesco, Sainsbury’s, Asda, Waitrose and Ocado could save up to 20%.

It follows link-ups with ivillage.co.uk and UKTV/GoodFood.co.uk.

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