Snacking start-up Real Handful has won its first major listings with Ocado and Holland & Barrett.
The Real Handful range - ‘healthier’ dried fruit and nuts infused with natural flavours - is available now from Ocado in Blood Orange & Dark Choc, Blueberry Blitz, Go-Go-Goji Berries and Mochaccino variants, while the latter two are being rolled into 330 Holland & Barrett stores alongside the brand’s Mixed Berry Crunch.
Free from artificial ingredients, the trail mix-inspired snacks come in 40g impulse format, with each portion containing 154 to 196 calories (rsp: £1.29).
The brand, founded by husband and wife team Joe and Carly Taylor in 2013, has until now been trialled as a two-strong range with independents.
No comments yet