Senior trading controller, Spar
The trend in the toilet tissuemarket is towards premium and we have upgraded our own label range this year. We've pursued a policy of not promoting market leader Andrex or newly launched Charmin, instead, concentrating on own label underpinned by the second leading brand Double Velvet and also Quilted Velvet. Despite the activities of Charmin and Andrex, business has not suffered and we have double digit growth.
Bounty has had an impact overall on kitchen towels but we haven't supported it nationally and again business has not suffered. Spar consumers look for promotional packs which we've provided. Facial tissues have been hit by activity in the multiples and Boots.
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