Tesco and festival organisers Cream Holidings have resolved a long-running trademark dispute over the use of the Creamfields brand, it has emerged.

The supermarket, which uses Creamfields as a tertiary brand on own-label dairy products, tried to register the mark in 2008 and was opposed by the organisers of the Creamfields music festival.

But following a cooling-off period last autumn, the festival organisers withdrew their opposition and Tesco registered Creamfields as a trademark for product category 29, which covers milk and other dairy products.

If Cream Holdings had successfully opposed Tesco’s ­application, it would have stood a good chance of also succeeding in any infringement proceedings, which could have forced Tesco to stop using the Creamfields brand.

Neither Cream Holdings nor Tesco would comment.

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