Tesco has introduced a new short-term membership deal to try to boost uptake of its online delivery service, including extending access to free click & collect groceries.
Under the plan, it has extended its Delivery Saver option to enable one-month plans, adding to the existing six-month and yearly plans.
The retailer said the plan could save customers up to £20 a month on their online food shopping.
It said the monthly plans offered customers the benefits and flexibility of Delivery Saver without having to commit to a six-month or yearly plan.
Delivery Saver customers benefit from free next-day grocery click & collect, available at more than 320 Tesco stores.
Tesco faced criticism after bringing in extra charges on its click & collect services earlier this year.
Adrian Letts, managing director of Tesco Online, said: “We want to make it as easy as possible for customers to shop online with Tesco. More and more customers are choosing Delivery Saver because of the convenience and value it offers, especially the access to free home delivery and click & collect.
By giving customers the option of a monthly plan we hope to welcome even more shoppers to the service.”
Last year, Tesco said it saw a 25% increase in Delivery Saver customers.
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