Cadbury isn't the only Kraft chocolate brand to get TV exposure a £4m campaign for Toblerone is about to hit our screens.
The ad, which breaks on 1 March, features a woman going to extraordinary lengths to enjoy her Toblerone for instance, using a hairpin and the lid of a grand piano to break a piece off.
"Our TV and online campaigns are only the start," said brand manager Stephanie Rasche. "Toblerone's a unique product. We're looking forward to growing its loyal customer base."
The ad, which breaks on 1 March, features a woman going to extraordinary lengths to enjoy her Toblerone for instance, using a hairpin and the lid of a grand piano to break a piece off.
"Our TV and online campaigns are only the start," said brand manager Stephanie Rasche. "Toblerone's a unique product. We're looking forward to growing its loyal customer base."
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