Tomatin has added a new single malt whisky specifically created for mainstream retail.
Called Double Cask, the non-age statement single malt had been developed “with the supermarket customer’s requirements front of mind”, according to the Highland distiller.
It has rolled out across 600 Tesco stores (rsp: £37/70cl).
Matured in ex-bourbon and ex-oloroso sherry casks and bottled at 40% abv, Double Cask offered “aromas of vanilla-sweetened baked apples and pears, developing into deeper dark fruit flavours gently balanced with ginger and cinnamon”, said Tomatin.
The bottle is also the first in the Tomatin portfolio to feature the brand’s updated packaging. Teal blue detailing depicting tree rings found in oak were “nod to the distillery’s first-class wood policy and commitment to knowing the history of each cask that passes through its warehouses”, the brand said.
In developing Double Cask, Tomatin had planned to create “high-quality single malt at an affordable price point” said Gordon Hynd, UK sales director at Tomatin.
“The release of Tomatin Double Cask via our continued retail partnership with Tesco marks an exciting milestone in the development of our supermarket portfolio,” he added.
Founded some 25 miles south of Inverness in 1897, Tomatin became the first scotch distillery to be wholly owned by a Japanese company when it was rescued from closure by Takara Shuzo Co in 1986.
Prior to the launch of Double Cask, its whiskies were only been stocked in Waitrose, and Tesco Scotland stores in mainstream retail.
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