UK tea brand Typhoo has hired former Burts Snacks chief Dave McNulty as its new CEO.
McNulty replaces current Typhoo boss Andrew Reardon, who is to step into the role of non-executive director.
Prior to joining Typhoo, he spent two years as CEO of Burt Snacks, and before this held several senior positions at Coca-Cola Enterprises, including stints as director of marketing for energy drinks, and trading director for out of home. He also spent three years as managing director for SHS Drinks.
His hire comes after Typhoo was last month relaunched with a new mission to end sexual violence against women on tea plantations.
McNulty’s “wealth of fmcg experience” and “rich background” in the sector made him a perfect candidate to drive Typhoo forward as it looked to “cement its new mission”, the brand said.
“We’re delighted to welcome Dave to the team, especially at the beginning of this incredibly important journey,” said Typhoo chair Mike Brehme. “His track record speaks for itself, and we’re confident he will be a driving force as we continue to bring recognition to the issue and ensure our tea is made right.”
McNulty added: “I’m energised to be joining Typhoo at such a pivotal moment. Tea is undeniably a cornerstone of British culture. But what happens behind the scenes is largely unknown. We want to empower consumers, providing them with the tools to make informed choices when purchasing their tea.
“I’m really looking forward to working with such a brilliant team, and really making an impact.”
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