Sharing, sociability and family are the themes of new TV advertising for Wall's Soft Scoop vanilla ice cream, set to break this month.
The commercial shows two young boys who are unresponsive to their father's attempts at conversation until he opens a tub of the ice cream and performs an impressive trick with a football.
The activity forms part of a £6.5m marketing investment in the overall Wall's brand this year.
The commercial shows two young boys who are unresponsive to their father's attempts at conversation until he opens a tub of the ice cream and performs an impressive trick with a football.
The activity forms part of a £6.5m marketing investment in the overall Wall's brand this year.
No comments yet