Marks & Spencer has taken top honours in a competition for innovative and informative labelling in wine brands.
Its Californian Woodhaven’s bright and quirky label beat off competitors to win the first Wine Label of the Year Awards at The Wine Show London, held over four days last week.
The Woodhaven label was considered to be a perfect example of what it takes to stand out on wine retailers’ shelves. Show organiser Tim Etchells said: “There were hundreds of entries, which were all of extremely high standard.
“This label is in a class of its own - it has style, charm and real innovation in its design.”
The award was created to acknowledge the growing importance of wine label design as competition on shelf - especially from New World brands - increases. The judges assessed the use of informative copy within the label as well as design and on-shelf stand out.
Drinks giant Diageo GB and theatre group CragRats ReAct1 have announced a national roll-out of ‘Wasted’, a production to raise awareness of underage drinking. It will be available to secondary schools.
Wine importer HwCg has launched a specialist independent division for independent and specialist sectors - with a restructured service, increased resources and a wide portfolio of wines.
Australian wine producer Wolf Blass Wines is to embark on its first national TV advertising in the UK as part of a £1.8m marketing drive. The four-week campaign will begin on November 14 and will feature the Wolf Blass eagle.
Wine distributor Raisin Social has launched its South African Alexanderfontein label into the UK. It has also launched new varietals for Westcorp brands Namaqua and Goiya. Prices range from £3.79 to £5.99.
Champagne de Castellane’s rare collection of vintage Leonetto Cappiello posters were auctioned off at Christie’s last week for a total of £227,556.
wasted on underage
independent offer
Wolf ad for wine
NEW label from SA
vintage - at a price
Its Californian Woodhaven’s bright and quirky label beat off competitors to win the first Wine Label of the Year Awards at The Wine Show London, held over four days last week.
The Woodhaven label was considered to be a perfect example of what it takes to stand out on wine retailers’ shelves. Show organiser Tim Etchells said: “There were hundreds of entries, which were all of extremely high standard.
“This label is in a class of its own - it has style, charm and real innovation in its design.”
The award was created to acknowledge the growing importance of wine label design as competition on shelf - especially from New World brands - increases. The judges assessed the use of informative copy within the label as well as design and on-shelf stand out.
Drinks giant Diageo GB and theatre group CragRats ReAct1 have announced a national roll-out of ‘Wasted’, a production to raise awareness of underage drinking. It will be available to secondary schools.
Wine importer HwCg has launched a specialist independent division for independent and specialist sectors - with a restructured service, increased resources and a wide portfolio of wines.
Australian wine producer Wolf Blass Wines is to embark on its first national TV advertising in the UK as part of a £1.8m marketing drive. The four-week campaign will begin on November 14 and will feature the Wolf Blass eagle.
Wine distributor Raisin Social has launched its South African Alexanderfontein label into the UK. It has also launched new varietals for Westcorp brands Namaqua and Goiya. Prices range from £3.79 to £5.99.
Champagne de Castellane’s rare collection of vintage Leonetto Cappiello posters were auctioned off at Christie’s last week for a total of £227,556.
wasted on underage
independent offer
Wolf ad for wine
NEW label from SA
vintage - at a price
No comments yet