First Drinks is bolstering the seafaring credentials of its Wood's 100 Old Navy Rum dark rum.
The brand is sponsoring a sampling event at the Meet Your Navy show held at Portsmouth Naval Base next weekend.
FD is also running a competition that invites serving or retired members of the Royal Navy to send in seafaring anecdotes to win a £500 voucher towards a battlefield holiday.
"Wood's is popular with former Navy members and we hope this will catch their imagination," said a spokeswoman.
The brand is sponsoring a sampling event at the Meet Your Navy show held at Portsmouth Naval Base next weekend.
FD is also running a competition that invites serving or retired members of the Royal Navy to send in seafaring anecdotes to win a £500 voucher towards a battlefield holiday.
"Wood's is popular with former Navy members and we hope this will catch their imagination," said a spokeswoman.
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