Juice drinkers in the UK may be about to get their first taste of yumberries - dimpled red stone-fruit grown in China.
One of the country’s biggest juice-blending companies, David Berryman, is set to be the first to bring the fruit to this country in concentrate.
Described as a cross between an orange and a strawberry, yumberries have high levels of antioxidants and are associated with longevity in China, where they are eaten fresh.
Yumberries are harvested for only two weeks of the year, in June, but concentrate is available year-round. The plan is to produce pressed fresh fruit juice for frozen export. One litre of yumberry juice is expected to retail for £1.50-£3.
“The juice can be enjoyed on its own or blended with other more mainstream fruits to create new and exciting drinks, or it can be added into yoghurts and dairy products,” said Rachel Price, business development manager.
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