All articles by Niamh Leonard-Bedwell
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News
Horlicks expands into breakfast cereals with Malted Porridge
‘Consumer research has told us Horlicks fans would love to wake up to their favourite malty goodness,’ said the brand
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Frylight adds Air Fryer pure oil spray to tap growing shopper trend
The NPD responds to the growing popularity of air fryers, with 58% of Brits now using one
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Bakkavor subject of ethical trading complaint amid Spalding strike
Workers at Bakkavor’s Spalding factory have been striking over pay since September
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The Curators spoofs Walkers with ‘Dyer snacks’ billboard campaign
The stunt is projected to have made one million impressions across social media platforms
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KVI Tracker
Biscuit prices rocket by as much as 60% due to ingredient inflation
As many as 200 biscuit lines have risen in price in the traditional big four and Aldi this month
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Cocoa-free chocolate maker Win-Win appoints Mark Golder as CEO
Golder brings over 30 years’ experience to the role
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Häagen-Dazs adds stick format for ‘fan favourite’ ice creams
The launch is being backed by a ‘six-figure’ campaign
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Cadbury rolls out limited-edition tablet designs to encourage sharing
The campaign is being backed by ‘significant media investment’
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Gluten-free pizza brand White Rabbit invests £500k into bakery upgrade
It has installed a ‘state-of-the-art’ oven, specially designed for cooking gluten-free sourdough
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Jacob’s adds ‘cheesy’ Mini Cheddars flavours to lure young shoppers
‘These new additions are designed for younger shoppers seeking bold, trending flavours,’ said Jacob’s
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Mars Wrigley revives Milky Way Crispy Rolls after three-year hiatus
The treats had returned following ‘much demand’ from shoppers, said Mars Wrigley
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Kit Kat adds trio of sharing tablets to target evening snacking
The bars offered a ‘unique and multi-sensory eating experience’, said Kit Kat
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PepsiCo unveils Extra Flamin’ Hot gelato and lip balm in TikTok drop
The snacking giant has teamed up with Doughlicious, UpCircle and Ginsters to launch three limited-edition products
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United Food Brands taps freeze-dried candy trend with Tasty Vibes
Two ‘crunchy and intensely flavourful’ variants – Sweet Mix and Sour Mix – have launched
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Surya Foods adds ramen bowls, bubble teas and sushi kits under Akira brand
The 18-strong ambient range has launched exclusively into Tesco
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Crosta & Mollica plays up Italian credentials in brand refresh
The new look is intended to drive home the message of the brand’s ‘superior quality’
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Doritos launches square chips and new flavours in Minecraft promotion
Shoppers who find one of the rare chips will win a cash prize of up to £10k
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Holland & Barrett accused by startup of copying wonky apple snacks
Gusto founder Gieseppe Baidoo has started dressing up as a robber and giving out samples in front of the retailer
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Fuel10K expands into home baking with duo of protein cake mixes
Each mix provides between 10g and 15g of protein per serving
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Posh tortilla chip brand Manomasa unveils popped range
Sour Cream & Spring Onion and Jalapeño Barbecue have rolled exclusively into Waitrose