All articles by Niamh Leonard-Bedwell – Page 10
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Comment & OpinionWill McVitie’s NPD push win back shoppers from own label?
Recent weeks have seen McVitie’s add a swathe of new lines in an ambition to cater to ‘all snacking occasions’
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KVI TrackerCadbury Dairy Milk prices rise due to cocoa costing ‘far more’
The base price of its 110g chocolate bar has rocketed by as much as 12% in the past month
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NewsASA clamps down on ‘anxiety’ claims made by supplement brands
Making an unlicensed claim that a food could prevent, treat or cure human disease is prohibited by the CAP Code
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NewsNestlé resurrects Caramac for a limited run after axing it last year
Nestlé halted production of Caramac in November, following a ‘steady decline in sales’
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NewsHovis hires Mark Brown as first chief marketing officer
Brown joins the baker from General Mills, where he has spent the past 13 years
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Analysis & FeaturesHow Oscar Mayer’s NASA-inspired Gastro Hub aims to turbocharge NPD
A Mission Control room sits at the centre of Oscar Mayer’s new seven-figure Gastro Hub. It’s all part of CEO Ian Toal’s plan to turbocharge innovation
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InterviewsThe Delicious Dessert Co’s Claire Smith on winning back younger shoppers
The Delicious Dessert Company’s head of insights aims to win back younger shoppers who are bored of ‘traditional’ flavours with trend-led innovation
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NewsCadbury Flake launches 99 Bus to take families to the seaside
The buses will depart from Leeds, Bradford and London
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NewsMcVitie’s adds ‘indulgent’ Signature biscuits to tap evening snacking
A trio of ‘luxurious, multi-textural’ variants will hit Waitrose shelves on 22 July
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NewsItsu adds ‘convenient’ ramen broths, cooking sauces and noodles
All seven new lines have launched into Tesco
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NewsSimmer rapped by ASA for Dragons’ Den April Fool’s ‘spoof’
The watchdog considered whether two social media posts, which saw Simmer’s founders edited into a TV episode, were misleading
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NewsTyrrells and Wallace & Gromit launch Wensleydale crisps into Co-op
The ‘quintessentially British’ crisps are an ode to Wallace’s favourite cheese
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NewsMars Wrigley shrinks Celebrations tubs by 50g ahead of Christmas
The manufacturer confirmed the move after photos of the new smaller tubs were posted online
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NewsRitter Sport adds Duo ‘half & half’ chocolate bars
The bars feature two ‘perfectly paired’ cream fillings
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NewsFBC brings Nerds Gummy Clusters to UK
The spin-off sees Nerds used as a ‘tangy and crunchy’ coating for gummies
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NewsNorth Star and Kantar launch insights platform for challenger brands
Called Illuminator, the platform is designed specifically for ‘time-poor’ founders
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NewsTilda adds single-serve rice pots to ready to heat lineup
The range includes two brand new variants
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NewsNando’s enters ketchup with peri-peri inspired tomato sauce
The NPD has launched exclusively into Asda
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NewsHeinz adds trio of pasta sauces inspired by TikTok trends
‘Introducing new recipes is one of the ways we’re continuing to disrupt and drive excitement’
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NewsTesco adds ‘easy meal’ fixture with exclusive Ben’s Original NPD
Sitting alongside pot noodles and canned soups, the fixture includes own-label and branded meals