All articles by Niamh Leonard-Bedwell – Page 22
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NewsUnilever under CMA investigation for ‘overstating’ environmental claims
The CMA said an initial review uncovered ‘a range of concerning practices’ in Unilever’s marketing efforts
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NewsValue cleaning brand Astonish invests £1.3m in TV push
The advert will be shown on ITV channels, premiering on 2 January and running until 24 March 2024
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NewsTesco launches pan-Asian party food range to tap shopper trends
The retailer said it had ‘seen shoppers turn away from traditional British party food classics’ in recent years
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Analysis & FeaturesWhat do supermarket beer buyers want to see from brewers?
Finding space on supermarket shelves for new beer brands is tricky, yet there are key needs brewers can fill to make their products stand out for supermarket beer buyers
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NewsThe Good Crisp Company debuts free-from Pringles alternative in the UK
The launch is being supported by nascent fmcg consultancy Balloon Brand
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Comment & OpinionHow important are chocolate ethics to consumers, really?
Brits munch their way through millions of chocolates over Christmas, but is it all ethical?
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NewsInsane Grain backed by Harry Kane following TikTok push
For almost two months, the brand has been trying to catch Kane’s attention through a series of targeted TikTok posts
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NewsCrave enters biscuits market with free-from Birthday Bisco’s
The NPD consists of golden biscuits sandwiched together with a vanilla cream filling, studded with rainbow sprinkles
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NewsAlex Brittain takes up top job at Warp Snacks
Brittain joined the Proper Snacks and Eat Real owner as CEO this week
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NewsHorlicks brings back ‘malty’ tablets for 150th anniversary
First launched in the 1930s, the tablets had disappeared from sale in the UK by the turn of the century
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NewsTesco readies brand launch for plant-based Root & Soul
It comes as other retailers are making concerted efforts to ramp up their veggie and vegan offerings
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NewsProcter & Gamble rapped by the ASA for ‘misleading’ incontinence ad
The advertising watchdog upheld two complaints made by Tena owner Essity
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NewsRowse quietly launches maple syrup brand into Sainsbury’s
It follows Rowse owner Valeo Foods’ acquisition of Quebec-based maple syrup manufacturer Les Industries Bernard & Fils Ltd in May 2022
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NewsKraft Heinz appoints new vice president of sales for northern Europe
David Adams has been promoted from his current role as head of procurement for northern Europe
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Analysis & FeaturesHow small brands can navigate supermarket trade investment ‘asks’
Startups and challenger brands facing ‘exorbitant’ media and promotions charges from supermarket buyers
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Comment & OpinionWill Cadbury’s new Creme Egg chocolate bar be successful?
Cadbury unveiled its latest Creme Egg spin-off last week, however, this isn’t the UK’s first Creme Egg chocolate bar
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NewsGreen Isle launches Ottimo frozen fresh filled pasta range into Tesco
The pasta is frozen ‘at its freshest’ to ensure it maintains its texture and nutrients
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NewsRazatech debuts ‘world’s first’ spherical razor for men
The patented design is intended to give the user ‘total control’
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NewsAduna unveils quintet of powdered superfood blends
Formulated with nutritionist Farzanah Nasser, an 8g serving of each blend provides ‘a rich source of fibre and vitamin C’
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NewsMission Ventures launches incubator scheme to boost flexible packaging
The programme is a joint venture between Mission Ventures and Buildr by Foxpak