All articles by Niamh Leonard-Bedwell – Page 60
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NewsTetley to splash £2.5m on new marketing campaign
The campaign ‘celebrates the love we have for tea, and all the different ways that we enjoy it’, said Tetley
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NewsReport criticises ‘health halo effect’ used to market HFSS products to teens
Campaign group Bite Back 2030 slammed ‘marketing tactics being employed by the food and drink industry to encourage teens to eat unhealthy products’
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NewsGoose Island debuts frozen bar snacks range with Co-op
The snacks – which are billed as ‘an ideal pairing’ to beer – feature Goose IPA and Midway Session IPA in their recipes
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NewsRoust appoints Neil Jardine as UK MD to ‘drive further growth’
Jardine would lead Roust UK’s innovation and sustainability programme and focus on expanding its portfolio, said the distributor
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NewsAlpen adds oat-based cereal bars
The Oat Blends bars were high in fibre with no red traffic lights, said Alpen
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NewsOmbar unveils vegan chocolate bar quartet made with oats
The new Oat M’lk range is carbon neutral, as Ombar is offsetting any carbon emissions that are produced during manufacturing
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NewsSurya Foods launches Laila Celebration food range ahead of Diwali
The launch will be supported by a promotional campaign, which will offer shoppers the chance to win a 24-carat gold coin every day
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NewsMars set to launch Maltesers spin-off ‘Malts’
The fmcg giant has registered the brand name as a trademark with the IPO under class 30, covering confectionery and chocolate
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Comment & Opinion‘Beer for women’ is patronising, but brewers could benefit from better inclusivity
Brewers should focus on making their core brands gender inclusive and move away from traditionally male-dominated ad campaigns
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NewsPlymouth Gin to cut 60 tonnes of carbon emissions with ‘more sustainable’ bottle
The distiiller has removed all single-use plastic from its bottles and reduced the overall weight of the glass by 15%
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NewsOliver’s Cupboard launches ‘inclusive’ babyfood range
The recipes had been developed to introduce babies to the ’world of flavours’ that exist in the UK, said Oliver’s Cupboard
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NewsGary Barlow launches organic wine duo into Morrisons
The launch is the result of a two-year collaboration between Barlow and Benchmark Drinks
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NewsRecalls of food products due to undeclared allergens drop by 10%
The decrease in recalls could be due to ‘increased awareness’ of food safety implications brought about by the publicity surrounding Nastasha’s Law, said RPC
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NewsInnis & Gunn enters alcohol-free market with new 0.0% beer
The drink will roll into Tesco stores across Scotland from 15 November
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NewsHovis fills roles and boosts board in senior level recruitment drive
The new appointments would bring a ’wealth of experience and expertise’ to the business, said CEO Nish Kankiwala
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NewsNestlé to slash cereals sugar and salt in non-HFSS reformulation
By the end of 2021, the fmcg giant says it will have slashed an estimated 59 million teaspoons of sugar from its breakfast cereals
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NewsGinsters launches Bakes quartet inspired by ‘on-trend’ world flavours
They were inspired by American and North African fusion cuisine and would appeal to younger shoppers, said Ginsters
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NewsIrish whiskey brand The Busker brings quartet of spirits to the UK
Its single collection includes three traditional Irish whiskeys – Single Grain, Single Malt and Single Pot Still
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NewsTwinings to ‘redefine tea’ in new campaign
Its ‘Alive in Every Drop’ campaign will focus on wellbeing, showcasing its ‘Superblends’ range
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NewsJucee rebrands to widen appeal and lure in health-conscious consumers
The drinks’ nutritional benefits were now clearly labelled on pack, ‘making it easier for shoppers to make the right choice’, said Jucee