All articles by Nicolette Allen
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News
Marston's urges big four to stop ale promotions
Marston's has called on the big four retailers to stop devaluing the premium bottled ale (PBA) category with promotional offers and multipack buys.The multiples risked damaging the PBA category in the same way they had the standard ale,...
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VAT and duty to impact volumes as much as 5%
Drinks suppliers have warned that the government's disastrous VAT and duty hike double whammy could lead to a fall in volume sales of up to 5%.
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Can new £100m campaign resolve the binge drinking problem?
The latest campaign against binge drinking will favour subtle persuasion over scare tactics. But will it work, ask Nicolette Allen and Richard Ford
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Coke US fizzy milk drink could be destined for UK
A new fizzy milk that is "the world's first vibrancy drink" is being trialled by Coca-Cola, The Grocer has learned. The global soft drinks giant is understood to have conducted consumer tests on two products - an organic cola and a...
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Coke US fizzy milk drink could be destined for UK
A new fizzy milk that is "the world's first vibrancy drink" is being trialled by Coca-Cola, The Grocer has learned. The global soft drinks giant is understood to have conducted consumer tests on two products - an organic cola and a...
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NewsHalewood's Mule gives Red Square a new kick
Halewood International has introduced a female-friendly RTD under the Red Square banner and revamped its original Reloaded RTD, in a bid to rejuvenate the brand.
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Everything goes with Aldi’s Anything Goes
Aldi is attempting to appeal to the palate of the masses with the launch of a white wine that claims to ‘go with anything’.
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It’s not for men
Beer and pizza have traditionally been the preserve of men but now they are being targeted at women. Nicolette Allen asks whether the strategy will work
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Wine group CAVIT appoints new chief
Italian wine producer CAVIT has appointed new boss Enrico Zannoni with a brief to develop the company’s international business.
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Girls-only Gorgeous lacks pulling power, says Chicago Town
Chicago Town's "women-only" pizza brand Gorgeous has struggled to attract consumers since its debut five months ago, the company has revealed.The range, launched in February, had achieved just under £600k in sales due to a "lack of consumer...
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Stocks of lager and cider may run dry if summer is a sizzler
A beer and cider drought is likely this summer, drinks suppliers fear, because retailers are not keeping enough back-up stock.
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Pernod Ricard turns up premium appeal on core wine ranges
Pernod Ricard has added a raft of new wines to its core brands in an attempt to add value to stagnant sales.With price points in excess of £5, Pernod expected the new additions to the Jacob's Creek, Campo Viej0 and Montana ranges to...
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Stella 4% launch 'most successful of past year'
Stella Artois 4% is the most successful launch in grocery of the past year, new data from IRI has revealed. The InBev lower-alcohol lager, which was only launched last August, fought off competition from Cadbury's Creme Egg Twisted and Birds...
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Heroes of own label
Own label is flourishing in the downturn. Nicolette Allen hails the winners of The Grocer's Own-Label Excellence Awards
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Domestic whisky market 'congested by surfeit of choice'
Whisky producers are being urged to improve their UK marketing and encourage more drinkers to trade up to single malts in the wake of figures showing domestic sales lagging behind exports.
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NewsBuilder’s Breakfast wins Walkers new flavour contest
Voters have crowned Builder’s Breakfast as the winner of Walkers’ brand-building ‘Do us a Flavour’ campaign.
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Retailers push suppliers to absorb booze tax hike
Beer and cider suppliers have reacted angrily to increasingly aggressive tactics from retailers in the aftermath of last week’s tax increase on alcohol.
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Global Brands adds 1.2% abv variant to its Vodka Kick range
Global Brands is aiming to plug a "completely untapped" gap in the low-alcohol RTD market, with the latest addition to its Vodka Kick range. The new VK Lo drink contains just 1.2% abv and 49 calories, significantly lower than the 4% abv...
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Crisps from God's own county
You can take the crisps out of Yorkshire, but you can't take the Yorkshire out of the crisps. Nicolette Allen reports on a regional business with international aspirations
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NewsCadbury boosts sharing sector with Duo formats
Cadbury is emulating arch-rival Mars by extending its Boost and Double Decker bars into Duo formats in a move it says will achieve what its rival has failed to - revive sales of larger bars. Mars, which has Duo formats for Mars, Milky Way,...