Archive of all Nomad Foods articles – Page 2
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News
Birds Eye expands frozen chicken lineup with new world cuisine range
The NPD will go on sale nationwide in Sainsbury’s from 19 September in two variants ‘inspired by the tastes of Italy and Mexico’
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News
Nomad Foods boss Wayne Hudson to leave Birds Eye owner
Wayne Hudson is leaving his role as UK MD of Bird’s Eye owner Nomad Foods and taking time out of the food and drink industry
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News
Birds Eye partners with Asda to launch £20k ‘Pay Your Bills’ campaign
The campaign will run until 14 June and highlight the benefits of frozen food as a healthy and more affordable option than fresh without compromising on quality
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News
Birds Eye launches biodiversity campaign on packs of peas
The Peas for Bees campaign aims to educate the nation on the importance of sourcing food sustainably and biodiversity
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News
Nomad Foods calls on industry to implement carbon impact assessments
When analysing the 22 frozen Nomad products, most had an equal or lower carbon footprint as similar products using other preservation methods
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News
Future Food Movement launches sustainability training programme for food leaders
The programme, which aims to get food and drink businesses to net zero targets faster, is backed by leading food companies
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News
Birds Eye expands Chicken Shop range with new goujons
The brand claims it is meeting a rising demand for ‘fakeaways’, with Brits having 25% fewer meals out than before lockdown
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News
Birds Eye adds frozen Veggie Power range of mixed vegetables and grains
The NPD would ‘meet the demand from shoppers taking a more health-focused approach to mealtimes’ said Birds Eye
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News
City Snapshot: Nomad posts annual growth despite organic sales decline
Frozen specialist Nomad Foods posted a fifth successive year of headline and profit growth, despite an organic sales decline amid a “difficult operating environment”
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News
Molson Coors’ Shearer hired by Birds Eye as new marketing director
Shearer will join the frozen food giant on 28 February
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News
Birds Eye unveils pair of seeded crust fish fillets
The NPD is aiming to help shoppers up their protein and vitamin B12 intake
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News
Half of food sector’s workers want better training on sustainability issues: research
The study by new sustainability organisation the Future Food Movement warned the sector faced a climate skills crisis without swift action
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News
Birds Eye to replace Captain with child’s face in limited-edition promotion
Seven-year-old Tadhg King will adorn packs of the brand’s fish fingers in the new year
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News
Nomad Foods sets ‘ambitious’ new emissions reduction targets
The owner of frozen brands including Birds Eye and Aunt Bessie’s has had its targets approved by the Science Based Targets initiative
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News
Birds Eye expands Chicken Shop range with BBQ Popcorn Chicken
The product is set to go on sale in Tesco from 8 September with another listing in Morrisons the following week
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News
Birds Eye poll: 40% of families more likely to buy frozen food since Covid-19 pandemic
The key considerations for choosing the category included convenience and pricing
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News
Nomad Foods sales slow down as Covid crisis passes
Sales have dipped at Nomad Foods as the frozen food specialist dealt with lower consumer demand as Covid restrictions eased and also came up against comparisons with the peak stockpiling period at the start of the outbreak in 2020.
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News
Birds Eye seeks to change perceptions of frozen fish with new TV ad
The frozen giant’s new campaign showcases its range and is set to feature across digital and in-store
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Interviews
How Nomad’s Wayne Hudson is bringing energy to the frozen aisles
Nomad’s UK MD is adamant the frozen boom will outlast the pandemic – through a mix of quality, savvy marketing and fishless fingers
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News
Birds Eye launches vegan ‘fishless’ version of its fish fingers
The frozen giant’s Green Cuisine fishless fingers will go on sale in Sainsbury’s later this month