Archive of all Nomad Foods articles – Page 5
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NewsNomad heralds end of Findus in UK with Crispy Pancake rebrand
The famous Findus Crispy Pancake will be replaced by a Birds Eye-branded alternative
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NewsAcquisitions drive 11% full-year sales growth at Nomad Foods
Revenues soared 11% at frozen food giant Nomad Foods in 2018 as it was buoyed by the acquisitions of Goodfella’s and Aunt Bessies
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Analysis & FeaturesBirds Eye Veggie Bowl: acid test
Birds Eye sees vegetarian options as a way back to growth after frozen ready meals lost value last year
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ProfilesMy food & drink job: Johnny Durant, assistant product development manager, Nomad Foods
Product developer Johnny explains why his role is a ‘perfect marriage’ of his passions for food and science
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NewsMüller Milk & Ingredients hires Nomad commercial director Brendan Power
25-year fmcg veteran Power will join the dairy giant in April
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Promotional VideosSponsored: Fish category briefing with Birds Eye
We spoke to an expert at Birds Eye to find out what’s hot, what’s not and what’s next for fish
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NewsBirds Eye launches takeaway-inspired Chicken Shop range
Available in four flavours, Birds Eye described Chicken Shop as the ’ultimate’ range of chicken for sharing at home
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NewsBirds Eye adds Sweet Potato variant to its Potato Waffles
The supplier is rolling its new side into freezers this week with an eye to £3.6m first-year sales
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NewsBirds Eye returns to growth after four-year slump
Sales at the frozen food manufacturer jumped 2% on the back of advertising investment
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NewsBirds Eye unveils single-serve Veggie Bowl meals
Birds Eye expects single-serve frozen vegetarian meals to soon be worth as much as £25m
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NewsNomad agrees €240m deal to buy Aunt Bessie’s from William Jackson
Birds Eye owner Nomad Foods has announced it has agreed to buy frozen potato and Yorkshire puddings brand Aunt Bessie’s
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NewsTesco, Sainsbury's & Birds Eye back Veg Power campaign
The campaign aims to raise £100,000 for a generic vegetable advertising fund with the goal of increasing veg consumption across the UK
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Comment & OpinionBirds Eye on to a winner with fourth wall-presser
Many online ads now acknowledge YouTube’s ‘skip ad’ function, using their first five seconds to discourage users from clicking away
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NewsBirds Eye invests £8m in frozen chicken marketing push
Its Winner Winner, Birds Eye Chicken for Dinner campaign is the brand’s largest investment in the category in a decade
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NewsBirds Eye owner Nomad more than doubles annual profits
Nomad Foods, owner of frozen food brands Birds Eye, Iglo and Findus, has reported “an outstanding year” during which it reported full-year organic revenue growth of 3.9%.
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NewsNew Birds Eye peas campaign brings back the 'pop' sound
The push for Garden Peas and Petits Pois launched today under a £4.2m investment that includes social media outreach and a packaging refresh
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NewsBirds Eye pulls ad as water safety campaigners raise concerns
New ad, starring a younger and more rugged Captain Birds Eye, encouraged children to jump into cold water, campaigners claimed
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NewsBirds Eye commits to front-of-pack traffic-light labels
The brand said it hoped the move would help promote recognition of frozen products as the nutritional equivalent of fresh…
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NewsMedia Bites 18 January: Nomad/Goodfella's, 2 Sisters, Walmart
The sale of Goodfella’s Pizza to Nomad Foods generates column inches this morning, alongside news that Ranjit Boparan has had his wrist slapped after being accused of sending unsolicited gifts to the MPs investigating his 2 Sisters food company’s recent poultry safety scandal.