Archive of all Nomad Foods articles – Page 6
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News
Birds Eye adds two gluten-free varieties
Gluten-free chicken nuggets and breaded fish fillets are set go on sale in Sainsbury’s stores…
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News
Birds Eye to back Inspirations revamp with major ad push
The multichannel push will be its longest continuous ad campaign to date
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News
Birds Eye claims it's recovering despite slump in 2016 sales
Birds Eye has suffered another heavy decline in sales as conditions in the branded frozen space remain challenging
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News
Birds Eye owner Nomad slows decline in UK as prices increases lift sales
Birds Eye and Findus owner Nomad Foods recorded organic growth for the second quarter in a row as the group pushed through price increases
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News
Birds Eye frozen chicken back in growth following investment
Growth in sales follows £71m investment earlier this year…
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News
Birds Eye hits 100,000 meals for FareShare
Birds Eye has provided enough surplus food to charity FareShare to make over 100,000 meals over the past two years
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News
Birds Eye owner Nomad Foods seeks new CFO as Kenyon resigns
Birds Eye owner Nomad Foods is on the hunt for a new CFO after Paul Kenyon handed in his notice to take on a job outside of the food industry at shoe retailer Clarks.
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News
Nomad ups earnings expectations after promotion-driven organic sales growth
Birds Eye and Findus owner Nomad Foods has upped its full year earnings expectations after heavy promotions in the UK drove it to a 1.1% rise in organic sales in the first quarter
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News
Birds Eye ramps up the number of multibuy deals
X for y deals accounted for 26.9% of Birds Eye’s total featured space promotions last month, according to Assosia
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News
Nomads launches dates-based ‘superfood’ snack trio
The NPD is made with the Saudi Arabian sufri date, chosen for its “distinctive” texture
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News
Birds Eye owner Nomad falls to a Q4 loss but says conditions improving in the UK
Birds Eye and Findus owner Nomad Foods recorded a loss in the fourth quarter of 2016 but the decline in the UK market slowed as the group battled to turnaround its performance in the challenging frozen market.
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Analysis & Features
5: Birds Eye
The battle for the freezers is hotting up as the supers try to stem losses to discount channels
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News
Birds Eye invests £7.1m to reassure over frozen chicken quality
The push represents the brand’s biggest ever investment in frozen chicken
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News
Peter Hajipieris leaves Birds Eye owner Nomad Foods Europe
Hajipieris has previously worked in senior roles at the former Ministry of Agriculture Food and Fisheries and Sainsbury’s
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News
Steve Challouma becomes Birds Eye marketing director
He has been promoted from category general manager of the Nomad portfolio
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News
Media Bites 14 Nov: Tesco, M&S, Birds Eye
Prosecutors will decide within weeks whether to pursue a plea arrangement with Tesco and bring further charges against former bosses over the profits scandal which plunged Britain’s biggest retailer into crisis in 2014.
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News
Birds Eye peas back on TV screens with Patsy Kensit
The ad comes 43 years after Kensit made her debut on British screens for the brand’s Peas Go Pop ad
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News
Birds Eye launches gluten-free fish fingers
The MSC-certified Alaskan pollock fish fingers go on sale next week
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Comment & Opinion
Frozen is still relevant to small households says Birds Eye
Sir, We would absolutely reject the premise that smaller households are not being tempted by the frozen aisle
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News
Birds Eye adds new products in major Inspirations push
The spend will see a packaging refresh and a £5.5m marketing campaign