Opinion – Page 5
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Comment & OpinionCell meat is a hard sell. I hope Brits reject it
While Brits might initially embrace fleeting food fashions, at the end of the day our food instincts are sound, says Joanna Blythman, food journalist and author of Swallow This
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Comment & OpinionThe Oxford study on meat emissions misses the point
For a study of such significance there are some seriously simplistic and misleading conclusions being drawn here, says Jeff Webster, co-founder and CVO at Hunter & Gather
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Comment & OpinionBeyond Meat’s plunging results are not the final blow for plant-based
Beyond Meat revealed plunging second-quarter sales of almost a third, driven by shoppers’ diminishing appetite for the plant-based meat
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Comment & OpinionSustainable products aren’t an easy sell in tough economic times
It has never been more difficult to create and translate a green product point of difference into bottom line growth, says Alex Lawrence, senior strategic insight director at Circana
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Comment & OpinionHoly Moly seeks illicit thrills with ‘Colombian export’ campaign
Holy Moly looks to make a point about provenance in this controversial low-budget ad
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Comment & OpinionPlant-based naysayers’ debate lacks nutritional value
Doubt cast on the nutritional benefits of plant-based dairy alternatives (or lack of)
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Comment & OpinionIt’s no surprise soaring costs have sent vegan brands to the wall
Evidence shows growth in plant-based products has slumbered this year due to price increases, says Heck co-founder Jamie Keeble
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Comment & OpinionPlant-based is likely to see consolidation and rationalisation, not obliteration
Another week, another plant-based exit. Samworth Brothers has become the latest to pull the plug on its vegan operation
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Comment & OpinionNew York Fancy Food Show 2023: seven emerging trends
Joyful marketing and ‘flavour pearls’ were on the menu, says Chris Blythe, director at The Brand Nursery
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Comment & OpinionNutritious, less processed options can reinvigorate the meat-free market
Brands that offer genuinely natural, nutritious meat-free options have the advantage, says Elin Roberts, co-founder and CMO at Better Nature Tempeh
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Comment & OpinionMeat-free isn’t in freefall: why shoppers still want plant-based swaps
The fundamental shopper needs that have driven plant-based over the past decade haven’t changed, says Georgina Bradford, nutrition marketing director at Unilever UK&I
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Comment & OpinionBrands need bold, creative campaigns to target ‘conscious consumers’
Acquiring these customers requires a strategic approach with tailored messaging and well-placed advertising, says Kathy Lee, consumer retail industry manager at Google
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Comment & OpinionA clampdown on alt-meat and dairy words would be silly and wrong-headed
Faux names are important in flagging usage, while some meat and dairy brands are playing in plant-based anyway
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Comment & OpinionGregg Wallace returns with hairnet and bags of enthusiasm for Heck tour
Despite having been to practically every factory in Britain, Wallace’s enthusiasm for everything he observes remains undiminished
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Comment & Opinion‘Eco-modernists’ fail to appreciate the societal importance of livestock
The Dublin Declaration reminds us human civilisation has been built on livestock for more than 5,000 years, says Joanna Blythman, food journalist and author of Swallow This
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Comment & OpinionOn Earth Day, let's work to reduce meat consumption
Government should invest in public awareness campaigns that promote plant-based diets, says Jonathan Petrides, founder of Allplants
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Comment & OpinionThere’s still room for growth despite grocery’s plant-based purge
As competition has intensified, share has diluted, shoppers have been sated, and many products have under-delivered
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Comment & OpinionNestlé’s axe of Wunda and Garden Gourmet points to plant-based saturation
The UK plant-based market is mature, and the cost of living crisis is slowing the migration to plant-based eating
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Comment & OpinionFunctional food and drink claims must stand up to growing scrutiny
Opening the door to supplementation creates a whole host of opportunities for products to be re-engineered towards wellbeing, says Stanley Mitchell, business development manager of Xampla
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Comment & OpinionHow brands can shape the sustainable revolution in grocery
Brands, manufacturers and retailers will need to commit to genuine sustainable business models over the next five to 10 years, says Rachel White, MD UK&I at NielsenIQ