All Packaging articles – Page 10
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Comment & Opinion
I spent 30 years in marketing at Unilever. Now I want to shake up the ad industry
This is the opportunity of a lifetime for advertisers to invent the future, says Sebastian Munden, chair of Ad Net Zero and chair of Wrap
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Analysis & Features
How The Refill Coalition is giving refillable containers a fresh start
The Refill Coalition’s first standardised dispenser system trial, at an Aldi store in Solihull, is already ‘exceeding’ expectations in terms of logistics and sales. Can it be made to work at scale?
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News
Capri-Sun unveils first recyclable polypropylene drinks pouch
The pouch features an OPRL and can be recycled with other soft plastics at supermarket collection points
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News
Supermarkets in talks to accelerate war on plastic and food waste
Members of the UK Plastics Pact, Courtauld 2030 and experts from Wrap will hold day-long talks next Thursday
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News
Cookie dough brand Doughlicious unveils ‘vibrant’ packaging refresh
The new-look packs have started rolling into Doughlicious stockists globally
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Promotional Features
Achieving greater sustainability in coffee
With around 98m cups of coffee consumed in the UK every day, the pressure is on for the category to improve its sustainability credentials – and one clear way forward is through packaging refill and reuse.
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News
Bidfood’s Anna Turner appointed Food Packaging Association interim vice chair
Turner has been an ‘active member’ of the FPA board, and will now occupy key leadership roles in the association alongside her national account manager position at Bidfood
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News
Aldi to launch ‘UK first’ own-brand paper wine bottles
Cambalala South African Shiraz and Sauvignon Blanc will be available on 18 March – Global Recycling Day
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News
Red meat requires ‘more inspiration’ to kick start sales, AHDB finds
Analysis from AHDB has found there is a need to re-engage shoppers in the red meat category in store and online
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News
Flora unveils next iteration of its Skip the Cow campaign
The campaign, created by creative agency Pablo, will go live over the next 12 months with a hero TV advert, large scale OOH and digital plan
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News
Unitas rolls out procurement service to reduce members’ operating costs
The service will offer members centrally negotiated rates on overhead purchases, including energy supply and agency staff
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Comment & Opinion
What Mondelez risks by vehemently protecting its purple reign
Has Mondelez sought to defend the wrong part of its brand?
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News
Candy Kittens launches £1m digital campaign starring Jamie Laing
The social media campaign will span YouTube, Instagram, Facebook and TikTok
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News
Eat Real packs get second redesign in two years
The new-look packs were designed to appeal to ‘a wider, flavour-loving audience’, according to the brand
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News
Sainsbury’s adds ‘Buy British’ section to its website
The new page spotlights over 450 100% British-sourced grocery products including fruit & veg, meat, dairy, eggs and chilled essentials
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Comment & Opinion
Lyle’s Golden Syrup rebrand – justified or cultural vandalism?
Lyle’s Golden Syrup logo rebrand has sparked controversy
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News
Vegan sweets startup Tasty Mates secures £60k on Dragons’ Den
Founders Joe Woolf and Nick Sunshine will use the funds for inventory and a brand refresh
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News
Report ‘names and shames’ companies for reliance on food sales harming kids
Bite Back report also claims companies are spending huge fortunes targeting young people with advertising
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News
Whitworths calls for DFNS to be contributor to 5 a day
The brand is to publish an independent white paper later this year, highlighting the ‘far-reaching health benefits’ of DFNS
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Category Report
Bottled water trends 2024: Liquid Death and the rockin’ revamp
Rock-inspired Liquid Death is leading a wave of upstarts that sell water without the plastic. Could they shake up lacklustre sales?