Archive of all Pepsico articles – Page 2
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NewsBite Back slams manufacturers for marketing HFSS foods to kids
Mondelez, Kellanova, Mars, Nestlé, Unilever, PepsiCo and Ferrero have been called out in a new report
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Category ReportSoft drinks trends 2024: Does big soda need another makeover?
As volumes sales fall, brands are turning to new looks, limited edition flavours and healthier reformulations to recover momentum
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NewsPepsiCo introduces paper outer for Snack a Jacks multipacks
It follows PepsiCo’s introduction of a paper outer for Walkers Baked in 2023
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NewsPepsiCo brings trio of Extra Flamin’ Hot crisps to UK retail
‘Shoppers are looking for elevated snacking experiences and intense flavours,’ said PepsiCo
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Comment & OpinionCharlotte Wells helps Quaker deliver emotional punch
What has the Aftersun director done with her porridge ad?
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Whitepapers4 great reasons to invest in D2C in 2024
With direct-to-consumer still only accounting for a small proportion of fmcg revenues, what’s the payoff on investing in the sector? Download our latest report with idhl, Shopify and Klavio as they reveal four reasons why D2C is crucial.
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NewsRockstar Energy gets ‘dynamic’ rebrand in bid to halt decline
Volumes of Rockstar Energy fell by 22.5% last year
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Comment & OpinionSuppliers must not capitulate to retailer bullies
Such escalating retailer-supplier tensions are bad for both parties but suppliers must navigate especially carefully, says David Sables, CEO of Sentinel Management Consultants
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NewsPepsi rebrand to roll out to UK this spring, Britvic confirms
Brand owner PepsiCo unveiled the rebrand for the soft drink last March
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NewsWalkers adds trio of vegan crisp flavours for Veganuary
All three variants are HFSS compliant and are claimed to offer ‘authentic meat and cheese flavours’
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Analysis & FeaturesThe Grocer NPD Wrapped: 23 most-liked Instagram posts of 2023
NPD flew off the shelves this year from controversial flavours to nostalgic relaunches. Check out the top NPD for 2023
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NewsDoritos eyes UK launch for Takis-style Dinamita snacks
The spicy, taquito-style tortilla chips made their US debut in 2012, initially launching in Chile Limon and Nacho Picoso variants
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Analysis & FeaturesBagged snacks 2023: Crisp brands prioritise exciting NPD
Creating excitement in bagged snacks will be crucial for brands overall as they work to claw back volumes
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NewsWalkers makes Sunbites HFSS compliant and unveils recycled plastic packs
Experts at PepsiCo’s R&D centre in Leicester ran four trials over six months
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Analysis & FeaturesAre healthier sales targets too easy?
Food manufacturers are setting healthier sales targets, but critics accuse them of unambitious goals and sleight of hand
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NewsQuaker transitions porridge pots to paper packaging
The pots feature new-look packaging designed to appeal to younger shoppers
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NewsPepsiCo promotes internally after CFO quits for Disney
Johnston departs after a 34-year career at PepsiCo
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NewsDoritos launches AI ‘crunch cancellation’ tech for masticating gamers
Doritos and PepsiCo’s in-house agency, Sips & Bites, this morning launched the ‘Doritos Silent’ experience
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Analysis & FeaturesWhat the rest of the world can teach us about deposit return schemes
The future of DRS in the UK is looking bleak – but similar schemes continue to deliver great results abroad. What is the UK getting wrong?
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Comment & OpinionSupermarkets naming and shaming shrinkflation brands is a risky tactic
Will UK retailers call brands’ shrinkflation practices out on shelf?