Archive of all Pladis articles
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NewsMcVitie’s readies next NPD push with ‘Crispy Clouds’ trademark
The activity comes after Britain’s top-selling biscuit brand threw its weight behind a major NPD push over summer
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NewsPladis offers new parents 18 weeks’ fully paid leave in policy update
The new Life Transitions policy will roll out across the global business over the next 12 months
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NewsPladis shakes up leadership team as it redraws regional boundaries
The changes will take effect from 1 January 2025
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NewsJacob’s adds Bites crackers aimed at younger shoppers
The crackers are oven-baked with a ‘moreish, crispy, crunchy texture’
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Comment & OpinionWill McVitie’s NPD push win back shoppers from own label?
Recent weeks have seen McVitie’s add a swathe of new lines in an ambition to cater to ‘all snacking occasions’
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NewsMcVitie’s adds ‘indulgent’ Signature biscuits to tap evening snacking
A trio of ‘luxurious, multi-textural’ variants will hit Waitrose shelves on 22 July
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NewsMcVitie’s adds ‘chocolatey’ Rich Tea spin-off The Cocoa One
The ‘deliciously dunkable’ biscuits have rolled into Tesco
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NewsPladis appoints Emily Stuart as head of innovation UK&I
Stuart started her career as a buyer for Tesco and has held commercial, strategy and category roles for General Mills and PepsiCo
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NewsMcVitie’s unveils Seriously Chocolatey Digestives
The NPD comprises a cocoa-flavoured digestive biscuit with dark chocolate chips, topped with milk chocolate
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NewsMcVitie’s adds Gold Digestives to tap the blonde chocolate trend
The NPD, which combines classic digestive biscuits with golden caramel, was ‘created with the latest flavour trends in mind’
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NewsMcVitie’s eyes ‘Zero’ added sugar spin-off for Digestives
The manufacturer has applied to register ‘McVitie’s Zero’ and ‘Jacob’s Bites’ as trademarks
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NewsPladis reports record revenues as share gains boost trading
The owner of McVitie’s saw a £127m jump in sales last year as price increases and branded market share gains boosted trading
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NewsJaffa Cakes adds cola flavoured spin-off to lure younger shoppers
The NPD was inspired by cola bottle sweets
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NewsPladis appoints Taryn-Lisa Mollé-McConnell as vice-president of R&D
Her appointment marks the completion of the company’s leadership team under David Murray
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Analysis & FeaturesShrinking the innovation deficit: Strategies for distinctive new products
Researchers have come up with a metric to define distinctive innovation – and found it’s lacking. So why should developers push the boat out?
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Category ReportCrisps, nuts & bagged snacks trends 2024: How spicy flavours are dominating
Spicy flavours are taking off in bagged snacks. So, how big can this fiery trend get? And is there still room for traditional tastes?
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NewsPladis appoints Sephora’s Steve Lesnard as president of Godiva
Lesnard would ‘grow and sustain Godiva’s position and expertise in the premium chocolate category’, said Pladis
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Category ReportHow cakes & biscuits are getting smashed
Home-working, HFSS and cost pressures have hit sweet treats hard. So what can brands and retailers do to revive the market?
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KVI TrackerBiscuits getting costlier as prices come close to doubling
The cost of a simple biccy break has rocketed as biscuit SKU prices soar in the supermarkets and discounters, The Grocer’s Key Value Item tracker revealed this week
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Analysis & FeaturesWomen’s power list: the 10 making manufacturing a woman’s world
These are the 10 women blazing a trail to take over grocery manufacturing