pladis
pladis is one of the world's fastest-growing snacking companies, and home to iconic brands like McVitie’s, GODIVA, and Ülker, alongside regional favourites such as Jacob’s, Go Ahead, Flipz, and more.
Visit: www.pladisglobal.com
Promotional VideosDiscover how to elevate brand presence in the trending biscuit category
The biscuit market is evolving, as consumers crave new flavours and indulge in biscuits across new occasions. In this video, McVitie’s discusses the strategies helping the brand stand out from the crowd.