Those attending the Federation of Wholesale Distributors' conference at the Celtic Manor in Newport were transported to Cannes at one point, courtesy of Walkers. For the wholesalers were treated to the world premier of the new Walkers' Sensations tv ad featuring Posh Spice. It was, of course, a load of balls. Sorry, golden balls. As was the personal video message from none other than Mrs Becks. But everybody agreed she had done very well to read all the difficult words on her auto-cue. If that was not enough star studded excitement, Mr Lineker was also recruited to deliver another, slightly more accomplished, message to delegates. In short, he was rueing the fact he could not be there to enjoy the golf. Shows the man has got his priorities right. {{COUNTERPOINT }}

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