Archive of all Procter & Gamble articles – Page 5
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News
Advertising watchdogs silence Duracell's drumming bunny
Duracell’s drumming bunny mascot has been forced to take a break – temporarily – by advertising watchdogs.
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News
Warren Buffett's Berkshire Hathaway acquires Duracell from P&G
Warren Buffett’s Berkshire Hathaway is to acquire battery business Duracell from Procter & Gamble.
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Interviews
Irwin Lee, guest editor, on P&G and the discounters
Irwin Lee Uncut: in this extended version of his Q&A with The Grocer, our guest editor gives us the lowdown on his new P&G…
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News
ProGlide FlexBall razor on way as P&G mulls device for body hair
Procter & Gamble is to launch a new version of its Gillette Fusion ProGlide razor next year…
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News
Put your questions to P&G boss Irwin Lee
This week Irwin Lee, head of Procter & Gamble UK & Ireland, will be the latest industry heavyweight to step in as guest editor of The Grocer.
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News
P&G to ramp up Fairy TV advertising following ASA win
Procter & Gamble has ramped up the TV ad campaign for its Fairy brand following its ASA victory over rival Persil…
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News
Flash surface cleaner to be sold in gel-based format
P&G has unveiled a new range of compact, gel-based Flash surface cleaners…
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News
P&G eyes £8.3m sales boost with Always Infinity premium range
Procter & Gamble has launched a luxury tier under its Always femcare brand.
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News
Lafley appointed president and CEO of P&G
AG (Alan George) Lafley has returned to the helm of Procter & Gamble.
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News
P&G and Asda unite for clean drinking water campaign
Procter & Gamble has teamed up with Asda on a campaign to provide clean drinking water in developing countries.
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News
Asda and P&G team up for clean drinking water drive
Asda has joined forces with Procter & Gamble to save “tens of thousands of lives” by providing clean water…
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News
P&G, United Biscuits and BAT 'way ahead' on green targets
Three of the world’s largest suppliers claim to be years ahead of target in cutting their environmental impact…
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Category Report
P&G brands taking a back seat in the promo death spiral
Brands have been caught a “death spiral” as the competition gets more cut-throat…
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Category Report
Brands ramp up ad spend for 2013
Five of household’s biggest brands significantly cut ad spend last year…
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News
P&G's Ariel brand to offer powder and stain removal in single tablet
Procter & Gamble is launching a combined powder and liquid stain-removing booster tablet under its Ariel brand.
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News
Sheets fresh for a week, claims new Lenor
Procter & Gamble has relaunched fabric conditioner brand Lenor with a new formula that can make sheets “feel fresh for a week”…
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Analysis & Features
Green giants?
They all say they’re cutting their hefty environmental footprints. But just how green are grocery’s heavyweights?
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Comment & Opinion
The best that Mac can get?
Procter & Gamble today issued its second profits warning in as many months, cutting sales and earnings for the coming quarter and the year as a whole.
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Analysis & Features
Will big brand advertising really click on Facebook?
Ahead of its IPO, Facebook is wooing brands in a bid to boost its revenues. But will users like marketing clogging up newsfeeds?
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News
P&G to axe thousands of jobs in $10bn cost-cutting drive
Procter & Gamble is to axe 5,700 jobs as part of a harsh new cost-cutting drive.