Archive of all Procter & Gamble articles – Page 6
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NewsSheets fresh for a week, claims new Lenor
Procter & Gamble has relaunched fabric conditioner brand Lenor with a new formula that can make sheets “feel fresh for a week”…
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Analysis & FeaturesGreen giants?
They all say they’re cutting their hefty environmental footprints. But just how green are grocery’s heavyweights?
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Comment & Opinion
The best that Mac can get?
Procter & Gamble today issued its second profits warning in as many months, cutting sales and earnings for the coming quarter and the year as a whole.
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Analysis & FeaturesWill big brand advertising really click on Facebook?
Ahead of its IPO, Facebook is wooing brands in a bid to boost its revenues. But will users like marketing clogging up newsfeeds?
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NewsP&G to axe thousands of jobs in $10bn cost-cutting drive
Procter & Gamble is to axe 5,700 jobs as part of a harsh new cost-cutting drive.
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Comment & Opinion
Buyers hate Pringles, but Kellogg's has spotted a lovely opportunity
When P&G announced that it was selling to Diamond in a $2.3bn paper and cash deal, it seemed ready to…
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NewsKellogg’s in surprise swoop for Pringles after death of Diamond deal
Cereal giant Kellogg Company has announced it is to buy P&G snack brand Pringles.
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NewsSimplified Pantene to ease shoppers’ haircare headaches
Procter & Gamble has relaunched its Pantene haircare portfolio with improved formulations and clearer packaging.
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Comment & Opinion
Olympic opportunity is here – let’s get to work
Years of planning, discussion and debate have now passed and we have finally entered the Olympic year.
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Profiles
P&G veteran Myers moves to Kellogg’s as UK & Ireland VP
Kellogg’s has named Procter & Gamble veteran Jonathan Myers as its new regional vice president for the UK and Ireland.
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News
P&G's Lee savages retailers for ruining brand NPD
One of the world’s leading fmcg companies has accused retailers of devaluing major branded product launches by subjecting them to savage price promotions as soon as they hit shelves.
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News
P&G rolls out virtual store
Procter & Gamble has become the latest global giant to roll out a virtual store for customers, in a glimpse of a potential future bypassing traditional retail.
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NewsTesco's 12% reduction in Price Drop
Unilever and Procter & Gamble head a long list of brand owners targeted in Tesco’s Big Price Drop.
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NewsToiletries supplier Intamarque boosted by The Range and P&G
Toiletries distributor Intamarque has recorded a 26% jump in sales as it continues to scoop up new business. Turnover grew to £29.7m in the year to 31 May, while profits increased by 24.8% to £1.46m, giving it a profit margin of 4.9%....
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InterviewsP&G's Olympian ambitions
P&G has netted one of the biggest Olympic sponsorships ever, paying an estimated £100m to partner the Games until 2020.
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NewsP&G plans to expand into oral care market
Procter & Gamble is planning to give away 20 million tubes of toothpaste in support of its push further into the oral care market.
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NewsPoundland and P&G link up to work health and beauty market
Poundland is hoping to snatch a bigger slice of the health and beauty market after sealing a deal to source directly from Procter & Gamble. “We are direct with P&G now,” said Poundland CEO Jim McCarthy, speaking exclusively to…
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NewsReckitt next to be linked with P&G approach
Reckitt Benckiser has been touted as a possible takeover target for US consumer goods giant Procter & Gamble. Shares in Reckitt, the maker of Dettol, Vanish and Nurofen, rose sharply yesterday amid speculation the company could be the subject of a £35bn bid.
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News
P&G adds Paralympics to sponsorship roster
Ariel and Fairy brand owner P&G is to sponsor the London 2012 Paralympic Games. Following on from the company’s Proud Sponsor of Mums marketing push, P&G’s activity around the games will aim to recognise the achievements of the mothers of Paralympic athletes.
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Comment & Opinion
Oh dear, Defra is still obsessed with plastic bags
The coalition has surprised with the scale, breadth, speed and, though some may not agree, the vision of its reforms.