The Grocer’s editor, Adam Leyland, recently met Levi Roots at the Food & Drink Expo.

It was just five short years ago that Roots wowed the Dragons’ Den big cheeses. Since then he’s forged a licensing empire spanning sauces, pizzas, crisps and soft drinks, as well as putting Caribbean food well and truly on the map for UK foodies.

Adam asks the entrepreneur about the team behind the Levi Roots brand, the influence of mentor Peter Jones - and what’s next in one of UK food’s most compelling success stories.

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